Every generation has a group of people who are different fromt he rest. They are "COOL." But why are they cool? What is it that sets them apart from the rest of the masses and why is it that everyone turns to them for the next great idea, trend, or style? This well made video digs deeper into these ideas by going straight to several of the people who have been a part of the new trends that many of us recognize today. They call these "Cool" people "INFLUENCERS." Influencers are people who: "Have a different way of thinking and expressing themselves...embrace all forms of culture...are well respected and their ideas are valued," as it is expressed in this film.
INFLUENCERS FULL VERSION (FR) from R+I creative on Vimeo.
To me the biggest thing that is mentioned is a different way of thinking. Influencers are the people who aren't afraid to think for themselves, to reach beyond the ideas and expectations of their own culture and experience those of all cultures. Often we see subcultures or trends that are divided and we assume that these boarders and differences represent conflict and rivalry. Instead we can accept them, particapate, and adopt the good that we find in all cultures, trends, and styles while still remaining loyal to our roots and personality. If you ask me this is a greater way of thinking and one of the things that sets people a part as COOL. Thats my definition of Cool... and i like Cool people.
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